Published in PC Hardware

PC market back from the dead

by on30 August 2023

IDC predicts ressurection soon

Beancounters from IDC have added up some numbers and divided by their collective shoe size and added the number they first thought of and predicted the PC market is expected to return to growth in 2024.

PC shipments are forecast to grow 3.7 per cent year-on-year to hit 261.4 million units in 2024, putting them above 2018 levels, but not quite on par with 2019. However, 2023 is predicted to sink by 13.7 percent to 252 million units.

Research manager Jitesh Ubrani called demand "tepid at best" and said 2023 will be the year with the "greatest annual decline in consumer PC shipments since the category's inception."

IDC recognises the market still faces challenges including "concerns around the consumer market refresh cycle, businesses pushing device purchases forward, and education budgets that are not rebounding in many markets."

Market hesitancy, as always, boils down to uncertainty. For one, processors are seeing what IDC called "some of the biggest shifts in commercial PC history" as AMD market share hit 11 percent in 2022 and Apple pulled in just over  five per cent that year.

Apple device sales have been on a decline for multiple quarters now. First quarter 2023 saw new Macs plummet more than 40 per cent year-on-year, compared to an overall 25-30 percent among PC vendors.


Last modified on 30 August 2023
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